Campaigns
WhatsApp campaigns that check every recipient before sending
A campaign sends one approved WhatsApp template to a list of contacts. You choose the template and audience, map the variables, and see who is excluded and why before you send or schedule.
The problem campaigns solve
The problem
Sending the same message to a spreadsheet of numbers is risky. Some numbers are invalid, some appear twice, and some people asked not to be contacted. WhatsApp also rejects marketing messages that are not approved templates.
What changes with Vowels Connect
Campaigns only send approved templates, and every audience goes through validation first. You see the sendable count and the excluded numbers, with reasons, before you confirm.
How it works
Six steps, each one checked
The campaign wizard walks owners and admins through the same sequence every time, and a campaign can be saved as a draft.
Step 1
Campaign
Name it, pick the connected number, and choose an approved template.
Step 2
Audience
Upload a CSV or choose a saved contact group or segment.
Step 3
Variables
Map each template variable to a column or a fixed value.
Step 4
Preview
Read the rendered message for sample recipients.
Step 5
Validation
Review totals for valid, invalid, duplicate, opted-out, blocked, and missing-opt-in numbers.
Step 6
Send or schedule
Send now, or pick a date and time in your timezone.
Key capabilities
What campaigns include
Audiences from CSV or groups
Use a fresh CSV upload or the contact groups you already maintain. New numbers from a CSV are added to your contacts.
Eligibility validation
Invalid numbers, duplicates, opted-out and blocked contacts, missing opt-in, and missing variables are excluded and listed.
Template variables
Personalise each message with values per recipient, including a header variable or header media where the template has one.
Scheduling
Send immediately or schedule for a later date and time, shown in your company timezone.
Campaign report
Track queued, sending, sent, delivered, read, and failed counts, with delivery and read rates calculated from WhatsApp statuses.
Replies in the inbox
When a recipient replies, the conversation opens in the shared inbox like any other.
Use cases
Campaigns that fit WhatsApp’s rules
Offers and launches
Send an approved marketing template to a group of customers who opted in to promotions.
Reminders and updates
Notify a list about renewals, appointments, or payment due dates with a utility template and per-recipient details.
Re-engaging past enquiries
Restart conversations with a saved segment after the service window has closed, and let replies flow into the inbox.
Part of the platform
What campaigns rely on
Templates provide the message. Only approved templates can be selected.
Shared inbox receives every reply, ready to assign to a teammate.
Automation can react to campaign replies, for example adding the contact to a group.
Campaign questions
Can a campaign send a custom message that is not a template?
No. Campaigns send approved WhatsApp templates. Use the inbox for individual free-form replies inside the customer service window.
Where do recipients come from?
Upload a CSV or use a contact group or segment that already exists in your company account.
What happens to numbers that fail validation?
They are excluded from the send and listed with the reason, such as opted out, blocked, duplicate, or missing opt-in.
Can I schedule a campaign?
Yes. In the final step, choose send now or schedule, then pick the date and time in your company timezone.
Send your first validated campaign
Campaigns start on the Starter plan. Create an account, connect WhatsApp, and get a template approved to begin.